Many customers mention fast delivery, low prices, and a simple online checkout. Positive reviews often point to comfortable, well-fitting shoes and a wide choice. One noticeable group describes returns being refused, refunds arriving late or for less than expected, and return fees being taken out. Several customers also report damaged or faulty items and poor communication after the sale.
Examples from available reviews (Nov 2021 – Feb 2026).
Reliable, quick orders with a good range and cheaper prices.
“Always receive my orders quickly through Tower London.”
Fit Flop sandals half the price elsewhere, genuine and delivered on time.
“To be honest they were half the price of other sights.”
Returned boots but refund delayed nearly a month despite contact attempts.
“Don't use this company if you plan on returning anything.”
Company sent faulty goods and refused refund or replacement.
“Sent faulty goods, refusing to refund or replace, shocking company. Not recommended!”
Many reviews describe quick order processing, helpful handling, and fast replies from customer service. A repeated set of complaints points to refunds being held back, return fees deducted, and long waits for money back after returns.
Customers often call out competitive prices and good deals on brands mentioned in reviews, including Birkenstock, FitFlop, and Hunter. Several say they bought multiple pairs because the prices beat other retailers.
Reviewers frequently describe an easy browse-and-buy experience, a smooth checkout, and fast order fulfilment. A smaller number mention unhelpful in-store staff or items shipped in separate parcels without warning.
Several reviews say the shoes arrive in good condition, fit well, and feel comfortable. Repeated negative comments mention scuffs or other damage, loose stitching, and dye or wear problems soon after use.
Some customers appreciate regular updates and delivery notifications that arrive on time. A large group of complaints describes no responses, messages being blocked, tracking numbers that don’t work, and trouble getting return labels or refunds.
Positive feedback focuses on fast delivery, strong prices, and products that meet expectations. Negative feedback centres on what happens after purchase: returns being challenged, weak communication, and faulty-item claims left unresolved. Reviews show a clear split between smooth buying and difficult post-purchase fixes.
For each review, the core experience based on original source reviews.
Sources: External Source (20) · Trustpilot (20) · Reviews (20) · Reviews (1) · Quotes shortened · As of: February 2026
Reliable, quick orders with a good range and cheaper prices.
“Always receive my orders quickly through Tower London.”
Loves the shoe and pleased with very fast shipping.
“fast shipping too, didnt even realize it got delivered so soon lol”
Great shoes received quickly without any hassles.
“Great shoes, received quickly and without any hassles”
Lowest price with fast, easy ordering and great shoes.
“Lowest price, fast easy order and came quick.”
Very happy with purchase; it arrived on time.
“Very happy with my purchase, arrived on time”
Cheapest place for Birkenstocks; orders sent separately but otherwise prompt.
“The cheapest place in the UK for my choice in Birkenstocks.”
Fit Flop sandals half the price elsewhere, genuine and delivered on time.
“To be honest they were half the price of other sights.”
Great price and quick delivery.
“Great price quick delivery”
Birkenstock clogs arrived scuffed and marked; returned due to condition.
“The Birkenstock clogs that I ordered arrived scuffed and marked.”
Item didn't match website description and customer service was poor.
“Item wasn’t as described or shown on website - I was then charged to return it!”
Quick and easy purchase; boots are great and reviewer would reuse.
“Quick and easy, the boots are great would definitely use again.”
Fast delivery and lovely Veja trainers.
“Good fast delivery. Lovely Veja trainers”
Claimed return postage refund was refused despite meeting conditions.
“I feel misled by Tower”
Fast delivery and good quality boots.
“Good fast delivery, quality of boot's is good”
Despite not receiving item yet, customer service was excellent and responsive.
“Havnt received item yet but customer service ab fab.”
Great service, value for money, and quick delivery.
“Great service and value for money”
Good choice and the cheapest price for Hunter wellies, with prompt delivery.
“Very good choice of products and prices are cheapest I could find for the Hunter wellies.”
Reviewer experienced great service and quality items.
“Great service and quality items”
Very efficient service leaving the customer delighted.
“Very efficent Delighted customer”
Sent shoes back but company refused to refund the £4 return fee.
“I bought shoes, they didn't fit so I sent them back for a refund.”
Excellent service with good prices, communication and prompt delivery.
“Excellent customer service”
Straightforward ordering and fast, efficient service.
“Straightforward order process and fast and efficient service thanks”
Wrong size sent and returns required a £4 charge despite prompt response.
“The wrong size was sent to me.”
Great bargain price and quick delivery for two pairs of Birkenstocks.
“Brilliant bargain - bought 2 pairs of Birkenstocks.”
Smooth, easy ordering and fast arrival in excellent condition.
“It was all really smooth and an easy process.”
Prompt delivery and reviewer pleased with the shoes.
“Prompt delivery - pleased with shoes”
Reasonable price, easy ordering and very quick delivery with great service.
“A good product at a reasonable price.”
Great service and a great product, reviewer thankful.
“Great service and great product thank you very much LG”
Boots fit well; packaging excellent and delivery on specified date.
“Boots really lovely and fit !”
Easy ordering and a great choice of products.
“Easy to order from & great choice!”
Shoes look nice, very comfortable and good value.
“Look nice and really comfy - good for the price”
Customer care provided updates and on-time delivery; reviewer very happy.
“Good customer care, they did update any information every time and delivery was on time.”
Excellent customer service and fast delivery; recommended purchase.
“Excellent customer service and fast delivery, definitely worth buying from Tower.”
Nice place to visit with family and friends in London.
“Great place to see with family and friends when visiting London.”
Quick delivery, great shoe selection; reviewer very happy with purchase.
“Quick delivery and great selection of shoes. Very happy with my new purchase. Thank you!”
Reviewer impressed by how quickly items are posted out.
“Can’t believe how quickly you post out”
Great price and quick delivery time.
“Great price and great delivery time”
They deducted £8 from my return despite my account, which was disappointing.
“Unfortunately they deducted £8 from my return”
Returned Birkenstocks but refund delayed and £8 deducted despite membership.
“£8 was also dedicated from my refund even though I’m a member”
Reviewer reports excellent service from the company.
“Excellent service”
This page combines submitted experiences with public reviews from platforms such as Google, Trustpilot, etc. Recurring points are summarised without changing the content of reviews.
TOWER London is a UK footwear retailer. It sells shoes, trainers, sandals, and boots through its website and a London store. Listings show sizing details, materials, and photos, and the site offers standard UK delivery options. Customers can pay with major cards and common online payment services. Support is available through email and social media.