Many reviewers describe a fast, straightforward online sign‑up and helpful phone advisers. Price and quote comparisons often come up as competitive and easy to get. A smaller but noticeable group reports serious problems, including refunds not paid, unwanted auto‑renewals, and denied claims. A few also say the online portal is slow or unreliable.
Examples from available reviews (Nov 2021 – Feb 2026).
Team were super helpful with quick service and product liked.
“They were super helpful , quick and fast service and love the product received!!”
Process was quick and easy.
“Quick and easy.”
No refund received for cancelled policy and emails went unanswered.
“Never received refund for unexpired term for cancelled policy.”
Claims team denied an accidental damage claim, offering no settlement.
“I will not be renewing my policy with Simply Business and would certainly not recommend them.”
Many reviews mention polite, efficient advisers who set up cover quickly. Another clear group describes breakdowns such as refunds not being issued and auto‑renewals restarting after cancellation. Fewer reviews mention claims handling failures, but when they do, the dissatisfaction is strong.
Reviews often point to competitive quotes and low prices found through the platform. Several customers say quotes come through quickly and the pricing feels reasonable. One reviewer said you only really know the value once you need to make a claim.
Most reviewers say applying and renewing is easy, quick, and simple. A minority report a slow or unusable portal and ask for more chat or agent options. Many note easy navigation, while complaints about portal reliability are fewer.
Several reviewers call the cover straightforward and easy to buy. A small number report claims being denied or left unresolved, including rejections for accidental damage. One reviewer said the product’s worth is still unknown until a claim is made.
Many reviews highlight clear guidance from named advisers and say it’s easy to reach someone by phone. Some mention emails going unanswered and slow replies, including a three‑day wait for a basic question. These gaps appear less often than positive notes about adviser contact.
Most feedback centres on speed, simplicity, and competitive pricing. The strongest negative experiences focus on billing, cancellations, and claims, and they leave customers highly dissatisfied when they happen. Overall, the tone splits between many very positive accounts and a smaller set of serious complaints.
For each review, the core experience based on original source reviews.
Sources: Trustpilot (40) · Collected.reviews (1) · Quotes shortened · As of: February 2026
I am a small entrepreneur who has been running my small phone accessories shop for several years. I bought a Business Insurance cover to cover my stock after I noticed every time I had discussions with some of my employees and almost every time I could count on some losses. At some point the shelves were almost empty and they really came through for me. I couldn't close down the business because of the policy. I am very happy with the services I got from them. They are always on time to help me with my inquiries and give me advice on how to run my business more effectively. I am very happy to be their client.
This page combines submitted experiences with public reviews from platforms such as Google, Trustpilot, etc. Recurring points are summarised without changing the content of reviews.
Simply Business is an online broker focused on business insurance for small and micro businesses. The platform compares policies such as public liability, employers' liability, professional indemnity, and commercial combined from multiple insurers. Customers can get quotes online, buy cover through the site, and receive policy documents by email. The company offers telephone support and a claims liaison service that works with partner insurers. Simply Business also shares guidance and resources on insurance requirements for small businesses.