Reviews Analysed
21
We Collect & Analyse Reviews
Simply Business
Experiences & Reviews
Simply Business is a UK-based insurance intermediary focused on providing business insurance solutions for small businesses, sole traders and landlords. It offers online quote comparison, policy purchase and basic policy administration, with access to support by phone and web channels. Consumers typically consult Simply Business when they want a fast quote and a single point to compare policies from multiple insurers.
Overview & Key Metrics
Positive Sentiment
90%
Latest Review
13d
Overall Rating
4.5
Our Analysis
🎯
Service quality
Most reviewers describe timely, helpful support and problem resolution; a minority report dispute or dissatisfaction over claims or renewals.
Share
Strong
18%
💰
Value for money
Many reviewers report competitive or cheap quotes and reasonable prices; a small number flag higher renewal costs or unexpected charges.
Share
Strong
10%
⚡
User experience
Frequent mentions of a quick, straightforward online process and easy purchase flow; occasional frustration with chatbots or renewal settings.
Share
Strong
24%
🔧
Product quality
Mixed signals on claims handling: some users say cover was effective in a claim, others report denied or disputed small claims outcomes.
Share
Mixed
5%
📞
Communication
Numerous reports praise polite, helpful phone advisors and swift responses; a minority cite poor renewal communications or chatbot failures.
Share
Strong
18%
⭐
Overall experience
Overall impressions are mostly positive—easy buying and good service—though some users report claim refusals or auto-renewal disputes.
Share
Strong
26%
Our Independent Methodology
How we analyse customer reviews without bias
Data Collection
We analyse public reviews from verified platforms like Google, Trustpilot, and Facebook.
AI Analysis
Our AI detects patterns in genuine customer experiences without modifying content.
100% Independent
Zero company influence. No payments, no bias — just real customer voices.
Always Current
Updated regularly with the latest reviews and customer feedback.
Featured Customer Experiences
Representative examples from 21 verified reviews (November 2021 – September 2025).
By far the BEST
"By far the BEST! The cheapest quotes, but seemingly no catch. Good customer care and able to tweak my cover to reflect my personal circumstances and r..."
Martin Lewis Photographer
Trustpilot
Sep 30, 2025
Featured for: praises price, service, website
Auto renewal - liars and cheats.
"Auto renewal. Every year I request, and confirm it is turned off when purchasing insurance. Every year come renewal it has magically turned on again...."
Harry Balfour
Trustpilot
Sep 30, 2025
Featured for: complains about auto-renewal charges
I will not be renewing my policy with Simply Business and would certainly not recommend them.
"As ever, the real test of an insurance provider is if they 'deliver' in respect of a claim and Simply Business certainly did not. In my view the claim..."
Richard
Trustpilot
Sep 30, 2025
Featured for: claims handling criticised, refused payout
Stock insurance cover
"I am a small entrepreneur who has been running my small phone accessories shop for several years. I bought a Business Insurance cover to cover my stock after I noticed every time I had discussions with some of my employees and almost every time I could count on some losses. At some point the shelves were almost empty and they really came through for me. I couldn't close down the business because of the policy. I am very happy with the services I got from them. They are always on time to help me with my inquiries and give me advice on how to run my business more effectively. I am very happy to be their client."
Aarav Emir
Collected.reviews
Nov 25, 2021
Featured for: claims paid, timely support
All Customer Reviews
Filtered, experience-based customer reviews from public sources; vague and duplicate submissions removed.
Filter by Rating
Filter by Source
Showing all 21 reviews
All Customer Reviews
Sources: Trustpilot (20) · Collected.reviews (1) · Quotes shortened · As of: September 2025
N
Narinder Grewal
trustpilot.com
Sep 30, 2025
It is so easy to deal with everything
It is so easy to deal with everything. It is a great expe...
M
Miss Krystyna Majewska
trustpilot.com
Sep 30, 2025
Easy and simple to do
...
B
Bahadur Budha Magar
trustpilot.com
Sep 30, 2025
I have given excellent advice.
I have given ex...
K
Kevin
trustpilot.com
Sep 30, 2025
Quick and easy
Everything seemed t...
J
Jaswinder Singh
trustpilot.com
Sep 30, 2025
With the person on the phone with me…
With the person on the phone wi...
V
Vani
trustpilot.com
Sep 30, 2025
Quick, easy, and straightforward.
I was searching for affordable home insuran...
W
WM
trustpilot.com
Sep 30, 2025
Easy to find and buy
Easy to find and buy. However, I cannot rate the product as, wi...
H
Harry Balfour
trustpilot.com
Sep 30, 2025
Auto renewal - liars and cheats.
Auto renewal. Every year I request, and confirm it is turned off when purchasing insurance. Every year come renewal it has magically turned on again....
C
Cheshire Tipi Bars
trustpilot.com
Sep 30, 2025
Easy to sort insurance!
Easy to navigate and sort out insurance. Only ad...
C
Customer
trustpilot.com
Sep 30, 2025
Easy to get through to a customer…
Easy to get through to a customer service advisor who was polite, helpful and...
r
reginald john stainsby
trustpilot.com
Sep 30, 2025
Cover couldn’t be more simple.
Cover very quickly and efficiently ar...
A
Alex
trustpilot.com
Sep 30, 2025
Swift response
Swift response. Problem s...
J
Jane
trustpilot.com
Sep 30, 2025
Easy to contact
Easy to contact Answered all my queries First...
M
Martin Lewis Photographer
trustpilot.com
Sep 30, 2025
By far the BEST
By far the BEST! The cheapest quotes, but seemingly no catch. Good customer care and able to tweak my cover to reflect my personal circumstances and r...
E
Ellie's Attic
trustpilot.com
Sep 30, 2025
Fast and easy to use and found the…
Fast and easy to use and...
A
Anthony Dunn
trustpilot.com
Sep 30, 2025
SIMPLY BUSINESS SIMPLY THE BEST
Always use Simply Business for the best landlord Insurance, I think only twice ov...
G
Gillian
trustpilot.com
Sep 30, 2025
It's so easy!
The whole process of arranging the...
R
Richard
trustpilot.com
Sep 30, 2025
I will not be renewing my policy with Simply Business and would certainly not recommend them.
As ever, the real test of an insurance provider is if they 'deliver' in respect of a claim and Simply Business certainly did not. In my view the claim...
B
Blessing
trustpilot.com
Sep 30, 2025
Efficient
It takes a few ,minutes to get your i...
M
MR G DORMER
trustpilot.com
Sep 30, 2025
Sorted
...
Conclusion
Reviews show that Simply Business is commonly used for fast online quotes and straightforward policy setup, with many customers noting easy purchase and responsive phone support. Several reviewers highlight competitive pricing and the ability to adjust covers during quoting. However, a subset of reviews report issues with renewals (automatic re-enrolment and higher renewal costs) and with claims handling where outcomes were disputed. Prospective customers should check renewal settings, read claim terms and confirm how renewals are managed before purchase.