Reviews show consistent praise for Interactive Investor’s phone and helpdesk staff, with multiple reports of patient, knowledgeable advisers resolving queries. Several reviewers value the flat-fee pricing and built-in research tools for self-directed investing. However, there are recurring, specific complaints about transfer delays, IT errors and administrative failures that in some cases caused missed trades or delayed withdrawals. Consumers should weigh the strong customer-service feedback and fee structure against the operational risk reports when deciding whether the platform meets their needs.
Examples from available reviews (Oct 2022 – Feb 2026).
Urgent transfer delays cost the reviewer trades and prompted account closure.
“This has literally cost me thousands as I then missed a trade I wanted to place.”
IT and administration failures delayed pension withdrawal and caused extra costs.
“What was an urgent need to draw benefits delayed by a month.”
Advisor provided supportive, thorough help and organised investment information.
“She was absolutely amazing.”
Platform offers great support, research and competitive fixed fees.
“An excellent platform provider with great support and research facilities”
Most reviews describe attentive, patient and knowledgeable staff who follow up as promised; a small number report failures in admin or delayed processing that undermined trust.
Several reviewers note the flat-fee/competitive fixed-fee approach as good value, while isolated reports cite paid urgent services that still experienced delays.
Users frequently call the platform user-friendly with useful research tools; a minority report login, transaction or IT errors that delayed actions or withdrawals.
Research and platform tools receive positive mentions, but a small sample highlights IT and administrative shortcomings affecting retirements or withdrawals.
Many reviews praise phone support, named advisers and prompt callbacks; a few reviews describe poor admin responses, message tracing issues and delayed replies.
Overall impressions are largely positive, centred on helpful support and perceived value, yet some customers report serious operational problems around transfers and IT.
For each review, the core experience based on original source reviews.
Sources: Trustpilot (40) · Collected.reviews (2) · Quotes shortened · As of: February 2026
Reviewer experienced unwanted subscription change and poor communication during closure.
“they moved me to premium subscription without any information given to me.”
Muhammad resolved a misdirected payment and suggested cost-saving options.
“Muhammad who sorted out a mis-directed payment for me.”
Slow responses and poor platform service delayed pension transfer.
“My pension transfer has only just started 2 weeks after requesting it.”
Long wait and unhelpful phone response deterred reviewer from transferring accounts.
“Took over a week to reach someone on the phone, but the person couldn't be bothered to talk to me”
Hollie clarified a billing query and resolved the confusing historic charges.
“Had a billing query, Hollie H at interactive a investor, responded explaining the situation and clarified the issue...”
Toni provided very helpful support to the reviewer.
“Very helpful support from Toni”
Flaky app, unclear account options and unexpected fee increases caused disappointment.
“App is flaky and options to manage account are not clear or intuitive.”
Hayley patiently guided the reviewer to sell shares online and open ISA.
“Hayley provided excellent information and support which allowed me for the first time to sell shaes online.”
Ikenna patiently answered many questions to the reviewer's satisfaction.
“Ikenna was very patient and helpful and answered all my many questions with civility and to my satisfaction”
Rob Shaw provided efficient, courteous, and action-oriented welcome service.
“Rob Shaw in the welcome team couldn't have been more helpful.”
Advisor Dean thoroughly explained the trading process and incurred fees.
“explained me the trading process along with any incurred fee in great detail.”
Surriya handled the query efficiently and reduced stress for the reviewer.
“Great Surriya dealt with my query efficiently and effectively. Most grateful and stress free.”
Muhammad simplified a potentially complicated issue and was very helpful.
“Muhammad was really helpful, what I thought would be complicated was made easy.”
Ikenna was cordial, quick and supportive in resolving the account query.
“Ikenna was very supportive to sort out a query I had regarding my account.”
Hamid's assistance made a confusing, lengthy account transfer relatively easy.
“assistance from Hamid made the lengthy process relatively easy.”
Jack Kay resolved account queries and explained the new pricing structure.
“resolved by Jack Kay who was very helpful in explaining the new pricing structure”
Secure messaging advisor resolved a complicated referral and ISA issue efficiently.
“She was brilliant dealing with my queries”
Inconsistent answers and poor responsiveness prompted planned account closure.
“Sent secure message in relation to my questions 4 days ago no response.”
Mark promptly resolved a trading block and liaised with back-office efficiently.
“Mark was superb — clear, friendly, and straight to the point.”
Ikenna expedited verification and enabled a security-held cash withdrawal.
“he called Operations and came back with further verification, and then cleared my status to allow the cash withdrawal to resume.”
Advisor provided supportive, thorough help and organised investment information.
“She was absolutely amazing.”
Phone advisor Kevin provided friendly, professional and painless buying assistance.
“Really excellent customer service from Kevin over the phone.”
Staff were friendly and resolved the issue quickly.
“Friendly and dealt with the issue quickly”
Urgent transfer delays cost the reviewer trades and prompted account closure.
“This has literally cost me thousands as I then missed a trade I wanted to place.”
Dean responded quickly and accurately to the reviewer's query.
“very quick and accurate response - thanks Dean!”
Multiple staff provided first-class customer service and follow-ups.
“First class customer service received from Interactive Investor team this past week.”
Helpful phone support and appreciation for II's flat-fee value proposition.
“I've always found II good value, since they charge a flat fee”
Muhammad set up the account efficiently and thoroughly with security checks.
“He was very thorough with the security and all done very efficiently”
Customer service connected quickly to a knowledgeable, patient advisor.
“Customer service was excellent.”
Sebastian resolved billing and account planning issues and followed up as requested.
“He got it all sorted and called me back the next day as requested.”
Holly kindly and patiently answered questions about monthly fees.
“Very helpful with my query about monthly fees, a very polite and patient listener.”
Lois patiently and professionally organised the account despite login hiccups.
“With great care and professionalism, Lois helped me organise my account”
Julian was patient, thorough, and helped resolve an admin issue.
“Julian was super helpful, patient and thorough.”
Kevin clearly explained Friends & Family issues and demonstrated understanding.
“Just had great service from Kevin.”
Dean was efficient and offered helpful information for requested changes.
“He was efficient and gave me some information that I had not thought through before requesting for some changes.”
Dean provided thorough advice on pension contributions and tax-free withdrawals.
“Dean was very thorough in helping with advice”
Michael patiently and clearly guided the reviewer through login steps.
“he went through step by step, clearly and patiently to get me back online.”
IT and administration failures delayed pension withdrawal and caused extra costs.
“What was an urgent need to draw benefits delayed by a month.”
Platform offers great support, research and competitive fixed fees.
“An excellent platform provider with great support and research facilities”
Angus explained clearly and efficiently solved the problem.
“excellent assistance from Angus who explained everything clearly and solved my problem efficiently”
This page combines submitted experiences with public reviews from platforms such as Google, Trustpilot, etc. Recurring points are summarised without changing the content of reviews.
Interactive Investor is a UK online investment platform that offers self-directed investing across ISAs, SIPPs, shares and funds. It is widely used by retail investors and advisers for its subscription-style, flat-fee pricing and integrated research tools. The platform provides dealing, account administration and customer support by phone and secure messaging. Consumers researching Interactive Investor typically look for information on pricing, platform features, customer service and operational reliability.