Reviews Analysed
21
We Collect & Analyse Reviews
The F1 Store
Experiences & Reviews
The F1 Store is the official online retailer for Formula 1, offering licensed team and driver merchandise such as apparel, caps, accessories, collectibles and event tickets. The online store sells team-branded clothing and fan gear, handles international shipping and lists pre-order items alongside in-stock inventory. People researching The F1 Store commonly look for information on product authenticity, delivery times, returns and customer support.
Overview & Key Metrics
Positive Sentiment
62%
Latest Review
18d
Overall Rating
3.1
Our Analysis
🎯
Service quality
Mixed delivery and support experiences: many customers report quick, careful packing and fast deliveries, while others report delays, cancellations and poor handling.
Share
Mixed
26%
💰
Value for money
Few reviewers mention price directly: some note fair prices or good deals, others say value is lost when orders are wrong, delayed or cancelled.
Share
Mixed
2%
⚡
User experience
Mixed shopping experience: some customers praise events and site purchases, while others report a confusing site, cancelled orders and frustrating returns.
Share
Mixed
20%
🔧
Product quality
Product feedback varies: several reviews praise clothing quality, fit and neat packaging; others report faulty items, printing issues or wrong items sent.
Share
Mixed
12%
📞
Communication
Frequent reports of poor communication: delayed or absent updates, difficulty contacting a consistent representative, and slow or no replies on refunds or returns.
Share
Weak
14%
⭐
Overall experience
Overall impressions are mixed: many satisfied customers praise products and some deliveries, but a notable group report cancellations, delays and refund problems.
Share
Mixed
26%
Our Independent Methodology
How we analyse customer reviews without bias
Data Collection
We analyse public reviews from verified platforms like Google, Trustpilot, and Facebook.
AI Analysis
Our AI detects patterns in genuine customer experiences without modifying content.
100% Independent
Zero company influence. No payments, no bias — just real customer voices.
Always Current
Updated regularly with the latest reviews and customer feedback.
Featured Customer Experiences
Representative examples from 21 verified reviews (December 2021 – September 2025).
Absolutely love my new hat
"Absolutely love my new hat from the F1 Store! The quality is excellent, really well-made and comfortable to wear. The design looks even be..."
Diogo
Trustpilot
Sep 30, 2025
Featured for: positive product and delivery
Don’t waste your time and money
"Don’t waste your time and money. We ordered a top from the F1 store and we received a Liverpool football club jumper in error, We did contact the cust..."
A Withers
Trustpilot
Sep 30, 2025
Featured for: wrong item and poor service
Their site is a mess
"Their site is a mess. You happen to catch a good price, your order will be cancelled. Customer support is useless. Edit after F1 replied to this: prob..."
NN
Trustpilot
Sep 30, 2025
Featured for: site and support failures
Internal returns policy - Formal Complaint
"I wish to raise a formal complaint about an internal returns policy which is in clear dispute on your published returns policy on your website. On you..."
gareth clifton
Trustpilot
Sep 30, 2025
Featured for: returns confusion then resolved
All Customer Reviews
Filtered, experience-based customer reviews from public sources; vague and duplicate submissions removed.
Filter by Rating
Filter by Source
Showing all 21 reviews
All Customer Reviews
Sources: Trustpilot (20) · Collected.reviews (1) · Quotes shortened · As of: September 2025
W
William Bowman
trustpilot.com
Sep 30, 2025
Silverstone F1 2025
My first F1 Grand Prix at Silverstone. Absolutely...
D
Diogo
trustpilot.com
Sep 30, 2025
Absolutely love my new hat
Absolutely love my new hat from the F1 Store! The quality is excellent, really well-made and comfortable to wear. The design looks even be...
A
A Withers
trustpilot.com
Sep 30, 2025
Don’t waste your time and money
Don’t waste your time and money. We ordered a top from the F1 store and we received a Liverpool football club jumper in error, We did contact the cust...
T
TM
trustpilot.com
Sep 30, 2025
Text from hoodie came off, customer service helped out massively
I ordered hoodie from my favorite F1 team. Delivery was very smooth, but after I received the hoodie, I decided to give it a quick and light wash. Whe...
J
Jason
trustpilot.com
Sep 30, 2025
Always great
...
c
customer
trustpilot.com
Sep 30, 2025
Great product
Great product. Fast...
N
NN
trustpilot.com
Sep 30, 2025
Their site is a mess
Their site is a mess. You happen to catch a good price, your order will be cancelled. Customer support is useless. Edit after F1 replied to this: prob...
M
Michelle
trustpilot.com
Sep 30, 2025
Swift action, carefully packed
Swift delivery and care taken with the packing...
J
Jenna Shaw
trustpilot.com
Sep 30, 2025
Absolute joke of a company.
Absolute joke of a company. Ordered a jumper at the end of June on Pre-order which was meant to be released on the 10th July. That date rolls around a...
U
User
trustpilot.com
Sep 30, 2025
Ordered £250 of stuff for sons birthday…
Ordered £250 of stuff for sons birthday 4 weeks in advance. Have been told 1 item out of stock now and rest of the items have been delayed multiple ti...
C
CF
trustpilot.com
Sep 30, 2025
Very poor communication
Very poor communication. Can’t speak to an actual person. Item ordered & paid for on 28th July. Shoul...
R
Rochelle Williams
trustpilot.com
Sep 30, 2025
Extremely happy with over a dozen purchases!
We’ve ordered so many items from the f1 store, and not one item has disappointed! The clothing qua...
S
SP
trustpilot.com
Sep 30, 2025
Not a real company
My order was not dispatched despite chasing twice. I then had to chase for a refund. If I had not chased they would just have kept my money without di...
g
gareth clifton
trustpilot.com
Sep 30, 2025
Internal returns policy - Formal Complaint
I wish to raise a formal complaint about an internal returns policy which is in clear dispute on your published returns policy on your website. On you...
D
David Powell
trustpilot.com
Sep 30, 2025
Purchased
Purchased, a Ferrari graphics t-shirt, 44 regular, received in great time, size 50, regular, arrived. Have had a...
S
Simon Knight
trustpilot.com
Sep 30, 2025
The item was not delivered
The item was not delivered. I sent two e mails but no reply. Went on the chat service, got through quickly. They said they would get the carrier to co...
F
Francesco Vegneris
trustpilot.com
Sep 30, 2025
Ordered on Tue 24 June
Ordered on Tue 24 June, arrived today Fri 27 June...
K
Kemberly Willocks
trustpilot.com
Sep 30, 2025
So I purchased a top for my partners…
So I purchased a top for my partners birthday from May 13th. The item was delivered but was too big. I have been trying to return the top so I can rep...
A
Andrey Vinakov
trustpilot.com
Sep 30, 2025
Extremely slow shipping
I’m fairly unhappy with the shipping service. Shipping from UK warehouse to Latvia needed 4 cariers and already is delayed beyond promised 6th of June...
M
Maciej Grubecki
trustpilot.com
Sep 30, 2025
Great place to get your F1 tickets
Great place to get your F1 tickets, however deliv...
Conclusion
Reviews indicate two clear patterns: product quality and packaging are often praised, but operational issues with stock, pre-orders and communication are common. Several customers report quick deliveries, accurate orders and helpful resolutions; others report long delays, cancellations or unhelpful support. Communication problems—delayed replies, inconsistent agents and unclear internal return rules—are a recurring source of frustration. If you plan to buy from The F1 Store, check item stock and pre-order dates, keep order confirmations, and allow extra time for delivery where possible.