Reviews for Lovell Rugby show a clear split between customers satisfied with product selection, pricing and the online checkout, and customers who experienced fulfilment and aftercare issues. Positive reviews frequently cite good quality boots, useful discounts and an easy website. Negative feedback centres on delivery failures, incorrect items being sent and slow or absent responses to emails, including delayed or missing refunds. Potential buyers should weigh the pattern: if prompt, reliable returns and responsive customer service are essential, consider contacting the seller before purchase or choosing payment methods with buyer protection.
Examples from available reviews (Jul 2013 – Feb 2026).
Reviewer bought rugby gear and praised product quality and customer service.
“The quality of each item was excellent as well;”
Returned items but missing refund and poor customer service.
“I’m still chasing a missing £55 refund for the Kakari Elite Soft Ground boots.”
Paid for kit with next-day delivery but never received goods.
“The company has taken my money and not delivered anything.”
Products were great and website checkout worked well.
“Great products. Good website. Easy checkout”
Delivery and aftercare show a negative skew: several reviewers report prompt dispatchs, but a larger number cite returns problems, incorrect items and delayed refunds.
Multiple reviewers mention good prices, discounts and perceived value for boots and kit; no substantive comments disputing price or value were found.
Many shoppers report smooth checkout, clear site instructions and quick delivery; a substantial minority report cancelled orders, missing parcels or slow fulfilment.
Product condition and quality are often praised for boots and kit, but several reviews describe wrong items, mismatches or incorrect styles being shipped.
Communication is a frequent complaint: while isolated mentions note helpful responses, many reviewers report unanswered emails, lack of phone contact and inconsistent information.
Overall impressions are split: numerous positive purchases and repeat buyers contrast with a recurring cluster of unresolved delivery and returns complaints.
For each review, the core experience based on original source reviews.
Sources: Trustpilot (24) · Reviews (20) · Sitejabber (5) · Reviews (1) · Quotes shortened · As of: February 2026
Product arrived quickly and was good quality.
“Quick and good quality”
Product arrived quickly and was good quality.
“Quick and good quality”
Shipped wrong boots overseas and no customer response, losing £100.
“they shipped me the wrong boots on the box of the ones i ordered”
Shipped wrong boots overseas and no customer response, losing £100.
“they shipped me the wrong boots on the box of the ones i ordered”
Product was good quality and delivered quickly.
“Good quality and quick delivery”
Received wrong boots with damaged packaging and no response.
“it was completely the wrong pair of boots.”
Boots arrived but returns were impossible due to no response.
“impossible to return goods.”
Returned items but missing refund and poor customer service.
“I’m still chasing a missing £55 refund for the Kakari Elite Soft Ground boots.”
Boots were good quality, well priced and delivered quickly.
“Good quality boots good price and quick delivery very happy”
Wrong items sent and no customer service or returns communication.
“Wrong items sent for part of the order.”
Received wrong items and had to use PayPal to secure full refund.
“they would only refund me for one item as that was all that they had received!”
Repeated orders always arrive in good condition with excellent service.
“Every time they provide excellent services from the order to the arrival of purchases.”
Checkout was clear with good discounts and no fuss.
“No fuss, great discounts and clear instructions when at the checkout”
The checkout process was easy to use.
“Easy checkout”
Paid for kit with next-day delivery but never received goods.
“The company has taken my money and not delivered anything.”
Products were great and website checkout worked well.
“Great products. Good website. Easy checkout”
Lions merch went missing and received only a refund, no apology.
“the parcel had "gone missing" at the Evri Depot.”
Website and payment process were smooth.
“Smooth website and payment”
Fantastic shopping experience with Lovell.
“Fantastic experience shopping with Lovell”
Good discounts and boots were readily available.
“Great discounts and availability of boots”
Wide choice, good prices and an easy-to-use website.
“Great choice, great prices and easy to use website”
Order never shipped and then cancelled due to system error.
“they had had to cancel the purchase due to a system error.”
This company provided the best service.
“the best service”
Received incorrect item and customer service ignored return requests.
“Don’t waste your time with these cowboys.”
Returned four pairs but missing £55 refund and poor service.
“still chasing a missing £55 refund”
Veja trainers arrived in five days in perfect condition.
“My trainers arrived in five days in perfect condition.”
Failed promised delivery date and poor communication from staff.
“They promise delivery by a certain date and don't deliver.”
Company offers no customer service and delays refunds and returns.
“there’s no customer service full stop.”
Sent wrong shorts and demanded £25 return postage to refund.
“they sent me completely different shorts than the ones i ordered”
Long delay nearly three weeks and no phone contact available.
“I’m still waiting for an order for new boots that I placed nearly 3 weeks ago.”
Poor customer service with no working phone number and slow responses.
“There is no working phone number”
Order cancelled due to missing stock, leaving reviewer without needed trainers.
“my order was cancelled due to missing stock.”
Order cancelled and refund promised but not yet received.
“I would receive a refund within next 5 working days. Still waiting.”
Faulty boots and multiple incorrect replacements, with poor communication.
“they are actually a cheaper pair.”
Boots not delivered and company refuses refund until courier confirms loss.
“they cannot refund me until the courier advises that they are actually lost”
Items shown as in stock were unavailable and emails go unanswered.
“They never answer emails”
Order marked delivered but not received, and customer service poor.
“Email saying delivered but not delivered.”
Order did not arrive and multiple emails received no reply.
“Zero replies.”
I recently purchased some rugby gear from Lovell Rugby and was very impressed with their wide selection of products. They had everything I needed, from rugby shirts to boots, coaching equipment, and training gear. The prices were great for the quality of the products as well.
The customer service at Lovell Rugby was exceptional. When I had a question about sizing for my new boots, they were quick to respond and help me find the perfect fit. Their representatives were knowledgeable and professional.
When my order arrived it was well-packaged and all items were exactly as described on their website. The quality of each item was excellent as well; everything is holding up nicely even after multiple rigorous training sessions.
Overall, I'm delighted with my purchase from Lovell Rugby. They offer a great range of top-quality rugby products at reasonable prices while also providing excellent customer service that helped me throughout the purchasing process
Horrific customer service and only half of returns refunded.
“Only refunded half my returns and won’t even acknowledge that they have received the other half of the returns.”
This page combines submitted experiences with public reviews from platforms such as Google, Trustpilot, etc. Recurring points are summarised without changing the content of reviews.
Lovell Rugby is a UK retailer focused on rugby kit and equipment, operating an online store that typically lists boots, shirts, coaching and training items. Customers searching reviews for Lovell Rugby will look for information on product range, pricing, delivery, returns and customer service.