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We Collect & Analyse Reviews

Daisy
Experiences & Reviews

Daisy is a jewellery brand and online retailer selling rings, necklaces, bracelets and other fashion jewellery. Customers typically interact with the brand through its online shop and customer support channels for orders, delivery and aftercare.

Overview & Key Metrics

Reviews Analysed 21
Positive Sentiment 95%
Latest Review 20d
Overall Rating
4.8

Our Analysis

🎯

Service quality

Reviews consistently describe fast, helpful and polite customer service, often noting a named representative and quick replacements or refunds.

Share
23%
Strong
💰

Value for money

A small number of reviews discuss price: some call Daisy good value, while others say plated items fade and may not justify the cost.

Share
4%
Mixed

User experience

Customers report smooth purchase flows, satisfying unboxing and rapid dispatches; several mention same‑day or next‑day replacements and efficient delivery.

Share
13%
Strong
🔧

Product quality

Product feedback is mixed: many praise design and durability, while several reviewers report fading or breakage of plated items requiring replacement.

Share
17%
Mixed
📞

Communication

Communication is frequently described as prompt and personal, with WhatsApp and polite, clear responses named as useful contact methods.

Share
13%
Strong

Overall experience

Most reviewers describe positive overall experiences, repeat purchases and gifting; a minority cite product durability concerns that affected their view.

Share
30%
Strong

Our Independent Methodology

How we analyse customer reviews without bias

Data Collection

We analyse public reviews from verified platforms like Google, Trustpilot, and Facebook.

AI Analysis

Our AI detects patterns in genuine customer experiences without modifying content.

100% Independent

Zero company influence. No payments, no bias — just real customer voices.

Always Current

Updated regularly with the latest reviews and customer feedback.

All Customer Reviews

Filtered, experience-based customer reviews from public sources; vague and duplicate submissions removed.

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Showing all 21 reviews

All Customer Reviews

Sources: Trustpilot (20) · Collected.reviews (1) · Quotes shortened · As of: September 2025

K
KAT
trustpilot.com Sep 30, 2025

The customer service team are great

The customer service team are great. George was extremely polite and helpful. I had an issue with a bracelet and he offered me a replacement straight...

D
Dominic Whyte
trustpilot.com Sep 30, 2025

After an initial issue with the…

After an initial issue with the bracelet breaking the customer service team were helpful and swift in replacing and dispatching a new one all...

J
Julia
trustpilot.com Sep 30, 2025

I had excellent customer care after I…

I had excellent customer care after I omitted to order the box for the necklace I ordered plus I forgot to add the 10% discount. When I wrote alerting...

L
Laura
trustpilot.com Sep 30, 2025

Emotional…

I cannot speak highly enough about this company. The customer service you receive is absolutely brilliant! I had an issue recently with a necklace tha...

S
Sam Roberts
trustpilot.com Sep 30, 2025

Beautiful jewellery, brilliant customer service

When my order arrived one of the items I received wasn’t what I’d ordered. These things happen and I contacted the Customer Services team - George was...

I
Irina
trustpilot.com Sep 30, 2025

Amazing Customer Service

First of all amazing Customer Service. Initially Romania was not part of the delivery options and when I flagged that the team immediately assessed th...

V
Victoria Reeves
trustpilot.com Sep 30, 2025

For everyone

Nice jewellery, something...

M
Mrs Laura Beswick Lawrence
trustpilot.com Sep 30, 2025

Incredible customer service!

Incredible customer ser...

L
Lenka
trustpilot.com Sep 30, 2025

Amazing customer service

Daisy offers beautiful range of jewellery with fast delivery. However, what I find exceptional is their customer service, sp...

R
Rebekah Marshall
trustpilot.com Sep 30, 2025

Best customer service I’ve received!

Best customer service I’ve received! After loving and wearing my necklace everyday for 2 years the gold plate started to fade. Contacted them to see i...

g
grace
trustpilot.com Sep 30, 2025

I am so incredibly impressed with…

I am so incredibly impressed with Daisy's customer service - not only are they contactable via Whatsapp, but George at Daisy responded so promptly, or...

M
Maggie Matthews
trustpilot.com Sep 30, 2025

company beautifully organized.....

company beautifully orga...

N
Naomi
trustpilot.com Sep 30, 2025

Best Customer Service Team!…

I have a few pieces of Daisy jewellery which I absolutely love! But recently interacted with their customer services team for the first time and was o...

A
Amber
trustpilot.com Sep 30, 2025

Faded or broken :(

I hate to leave this review but I feel customers should be aware that this jewellery fades quite quickly. I have purchased 4 items from Daisy, a pair...

M
Miss . Edwards
trustpilot.com Sep 30, 2025

Amazing!

Having purchased numerous items of jewellery from Daisy over the years the service is always outstanding from quick delivery to replacing a stone whic...

N
Nolty Geijssen
trustpilot.com Sep 30, 2025

Product and Customer Service GOOD.

The product is perfect, and the customer servi...

H
HW
trustpilot.com Sep 30, 2025

My favourite jewellery brand; great value and designs

My favourite jewellery brand. The quality and designs are excellent focusing on good quality materials at a great price. Daisy is much better than a m...

M
Moonstone Yoga with Holly
trustpilot.com Sep 30, 2025

Amazing customer service

To start with, I have a few pieces of Daisy London jewellery and they are beautiful. But my main reason for this review is due to the amazing customer...

J
John
trustpilot.com Sep 30, 2025

All good

...

F
Faye
trustpilot.com Sep 30, 2025

Absolutely love Daisy London…

Absolutely love Daisy London specifically the sterling silver collections, I do find the gold they use turns r...

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Conclusion

Reviews suggest Daisy provides strong, responsive customer service and efficient communication, often resolving issues quickly. Many customers praise the design, presentation and repeat purchases, citing satisfying packaging and helpful staff. However, a number of reviews report durability issues with plated pieces, including fading and occasional breakage, so check warranty and returns policy before buying. For shoppers seeking stylish, well‑presented jewellery with accessible support, Daisy appears attractive; those prioritising long‑term plating durability may wish to consider care instructions or alternative finishes.