Many reviewers say their dogs’ health and appetite improved after switching to tails.com. Customers often describe the subscription dashboard and delivery scheduling as easy to manage. A recurring complaint is price rises and recipe changes, which led some to cancel. Several reviews also mention late deliveries and billing or refund issues that were not resolved.
Examples from available reviews (Nov 2021 – Mar 2026).
Beagle improved mobility and coat condition after switching to Tails.
“Since our 9 year beagle swapped to tails she no longer limps”
On-time delivery and app lets you change flavours and delivery dates.
“Delivery is always on time.”
Order nine days late with no response; dog now has upset stomach.
“My order is now nine days late. Absolutely zero communication from tails.”
Subscription price increased significantly and ingredients were changed, leading to cancellation.
“changed my dog's food recipe to include cheaper alternatives”
Many reviews mention fast packing and the right amounts arriving. Some describe delivery issues such as late shipments, food left exposed on doorsteps, or deliveries arriving while customers were away. A few reviewers also say they received much more food than expected.
Several customers point to repeated price rises and recipe changes as reasons for cancelling. Others say the food feels reasonably priced or good value for their dogs. In a number of comments, sensitivity to price clearly drives lower ratings.
Many users like the online dashboard for changing flavours, portions, and delivery dates. Some report limited subscription flexibility or trouble using parts of the website. A small number mention issues with portion scoops and unwanted default items added to subscriptions.
Reviews often say dogs eat the food eagerly and show better coats, weight loss, or improved mobility. Many mention the tailored recipes and supplements helping with fussy eating and sensitive stomachs. Several reviewers also call out treats and sample packs as helpful extras.
Many customers describe support as helpful and quick to respond, with practical diet advice. Others report no reply about delayed orders, billing mistakes, or missing refunds. A few reviews criticise communication from third-party couriers.
Reviews repeatedly highlight satisfaction with the food’s effects and the ability to control the account. Clear negative themes focus on price rises and unresolved billing or delivery problems. The feedback splits between strong approval of the product and frustration over cost or support failures.
For each review, the core experience based on original source reviews.
Sources: Trustpilot (40) · Reviews (20) · Reviews (1) · Quotes shortened · As of: March 2026
Fussy eater dog now happy and appears healthy after meals.
“seems very happy after every meals and looks healthy.”
Billing did not reflect amended details and customer received no responses.
“Tails continue to bill me the previous higher amount!”
Good product but poor delivery communication by Yodel caused running out of food.
“they use Yodel to deliver who communicate very badly”
Price hike reduced the reviewer's rating despite dog loving the food.
“Would have given 5 stars ,but for the price hike recently.”
Fussy dog loves the dry food, sometimes softened with water.
“Our dog, Willow, has always been a very fussy eater but she loves the tail.com dry food.”
Poppy loves biscuits, stopped limping, lost weight, and has more energy.
“She has stopped limping since eating the food designed for her.”
Responsive support, easy order changes, reasonable pricing and spot-on delivery.
“We have great interaction any questions we have are responded to”
Dog eats all the food and enjoys the treats.
“Very handy, dog munches down all the food and loves the treats.”
Good value, delivered to the door, and both dogs love the kibble mix.
“Great value delivered to my door.”
Older dog lost weight, regained energy and enjoyed the food.
“My dog loves the food and has lost weight and is like a puppy again when taking her on walks.”
Supplier repeatedly sent far too much food for my tiny dog.
“keep sending me enough food for a month to feed 10.”
Tails.com provided appropriately portioned food, and my dogs are very happy.
“Tails.com has made my two dogs very happy.”
Tails.com adjusted portions and catered to Max's preferences, and he eats everything.
“Max loves the meals so much.”
The food helped my dog lose weight and free trial treats are a bonus.
“Soo incredibly happy with tails food!”
Dog likes some food but the website is difficult to use.
“I find your website very difficult”
Food and order flexibility are good, but delivery sometimes arrives while we're away.
“our delivery has still arrived whilst we are away.”
Orders and deliveries are flexible, well packed, and consistently exceptional.
“Every delivery exceptional.”
Food, quality and delivery were fine, but price felt pricey for a bulldog.
“only problem was the price”
Dog has more energy since eating the food and the dashboard is easy.
“Good, easy dashboard to get involved with the food choices and delivery date!”
Few months ago Elsa had problems eating her usual foods. She could either fail to eat completely or eat very little and then have stomach issues. I was worried about her health which had started to deteriorate. She has also lost weight. I consulted several pet vets but there was no remedy. Luckily I met a friend who recommended TAILS.COM. I was curious and after going through their website, I found out that they had specific food for senior dogs like Elsa. I reached out to the customer care support. They were very supportive, advised me on the best meals and I’m glad that the delivery was soo fast and this saved Elsa. She is now healthy and looks younger. She also enjoys the food and leaves a clean bowl every time.
This page combines submitted experiences with public reviews from platforms such as Google, Trustpilot, etc. Recurring points are summarised without changing the content of reviews.
tails.com is a UK pet nutrition company that makes personalised dog food based on an online questionnaire. It supplies custom kibble recipes and supplements matched to each dog’s needs. Customers use a web dashboard to manage subscriptions, portion sizes, and delivery dates. Orders ship for home delivery across the UK, with repeat deliveries available. The company offers support for diet changes and ordering questions.