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tails.com
Reviews & Experiences

Many reviewers say their dogs’ health and appetite improved after switching to tails.com. Customers often describe the subscription dashboard and delivery scheduling as easy to manage. A recurring complaint is price rises and recipe changes, which led some to cancel. Several reviews also mention late deliveries and billing or refund issues that were not resolved.

Overview & Key Metrics

Review count
61
Sources
trustpilot.com, reviews.io, Collected.reviews
Last updated
March 2026

What reviewers often mention

🎯

Service quality

Many reviews mention fast packing and the right amounts arriving. Some describe delivery issues such as late shipments, food left exposed on doorsteps, or deliveries arriving while customers were away. A few reviewers also say they received much more food than expected.

💰

Value for money

Several customers point to repeated price rises and recipe changes as reasons for cancelling. Others say the food feels reasonably priced or good value for their dogs. In a number of comments, sensitivity to price clearly drives lower ratings.

User experience

Many users like the online dashboard for changing flavours, portions, and delivery dates. Some report limited subscription flexibility or trouble using parts of the website. A small number mention issues with portion scoops and unwanted default items added to subscriptions.

🔧

Product quality

Reviews often say dogs eat the food eagerly and show better coats, weight loss, or improved mobility. Many mention the tailored recipes and supplements helping with fussy eating and sensitive stomachs. Several reviewers also call out treats and sample packs as helpful extras.

📞

Communication

Many customers describe support as helpful and quick to respond, with practical diet advice. Others report no reply about delayed orders, billing mistakes, or missing refunds. A few reviews criticise communication from third-party couriers.

Overall experience

Reviews repeatedly highlight satisfaction with the food’s effects and the ability to control the account. Clear negative themes focus on price rises and unresolved billing or delivery problems. The feedback splits between strong approval of the product and frustration over cost or support failures.

All Reviews

For each review, the core experience based on original source reviews.

All Reviews

Sources: Trustpilot (40) · Reviews (20) · Reviews (1) · Quotes shortened · As of: March 2026

Kate Wendy Glendinning communication

Order nine days late with no response; dog now has upset stomach.

“My order is now nine days late. Absolutely zero communication from tails.”

Feb 16, 2026 · trustpilot.com
Mrs Elvidge quality

Dog loves this food and prefers it over others.

“My dog loves it.”

Feb 15, 2026 · trustpilot.com
Mrs Cook communication

Tails provide genuine help but account changes require starting an online chat.

“Tails are genuine in their responses to help keep your pet in it's best possible shape.”

Feb 15, 2026 · trustpilot.com
Dave usability

On-time delivery and app lets you change flavours and delivery dates.

“Delivery is always on time.”

Feb 15, 2026 · trustpilot.com
ALLAN quality

Reviewer states excellent food and good service.

“Excelent food good service.”

Feb 15, 2026 · trustpilot.com
Stephanie Collins communication

Easy communication and order changes; dog loves the food.

“Excellent easy communication with tails.”

Feb 15, 2026 · trustpilot.com
Laura Newton quality

Beagle improved mobility and coat condition after switching to Tails.

“Since our 9 year beagle swapped to tails she no longer limps”

Feb 15, 2026 · trustpilot.com
Christine Molyneux quality

Kibble maintains dog's health and gives a shiny coat.

“The kibble helps keep my dog healthy and her coat is so shiny.”

Feb 15, 2026 · trustpilot.com
Helen quality

High-quality food, wide variety and flexible subscription choices.

“Great quality dog food with a huge variety.”

Feb 15, 2026 · trustpilot.com
Jill usability

Flexible delivery dates prevent over- or under-stocking and food is good.

“I like the flexibility of being able to alter the delivery date of my next batch”

Feb 15, 2026 · trustpilot.com
Ms Daly service

Quick dispatch with near real-time delivery updates and a dog who loves it.

“quickly despatched and Barney loves it.”

Feb 14, 2026 · trustpilot.com
customer quality

Reviewer praises brilliant service and products.

“Brilliant servise and products”

Feb 14, 2026 · trustpilot.com
customer puppies usability

Easy to change the order date and other details.

“Easy to change the order date and other order details.”

Feb 14, 2026 · trustpilot.com
William Jenkin quality

Fussy dogs now eagerly eat Tails food and leave no crumbs.

“they go mad when preparing there food and never leave a crumb.”

Feb 14, 2026 · trustpilot.com
Robert quality

Quality food with quick, efficient delivery and recommendation.

“Quality dog food, quick and efficient delivery would recommend”

Feb 14, 2026 · trustpilot.com
John Golding usability

Liked products but rigid subscription requiring kibble forced cancellation.

“Tails offers subscriptions which must include kibble. That is no good to me.”

Feb 14, 2026 · trustpilot.com
Robert Earle service

First-class company with a professional team supporting dogs' needs.

“First class company with a professional team supporting your dogs needs.”

Feb 14, 2026 · trustpilot.com
Julie experience

Convenient door delivery with occasional treat gifts; used for years.

“Very convenient as delivered at your door.”

Feb 14, 2026 · trustpilot.com
Ged Hogan service

Delivery arrived on time and in excellent condition with correct quantity.

“Delivery arrived in excellent condition”

Feb 14, 2026 · trustpilot.com
Lee Robinson usability

Portion sizing and scoop issues, and significant price increases reported.

“I asked for a larger scoop , but kept getting the same small one”

Feb 14, 2026 · trustpilot.com
Jennifer quality

Joint supplement improved the pet's condition and reduced smelly wind.

“Laura is a different girl now with her joint supplement.”

Dec 07, 2025 · reviews.io
EBB service

Convenient delivery of all his food, treats and tablets in one order.

“Tails.com has been a Godsend.”

Sep 30, 2025 · trustpilot.com
Lorna Reynolds quality

Tailored food solved my picky dog's eating problems and was easy to order.

“she absolutely loves the little food trays!!”

Sep 30, 2025 · trustpilot.com
Hannah B service

Happy with food quality and service but delivery driver left packages exposed.

“left the food on my doorstep in plain view of the road”

Sep 30, 2025 · trustpilot.com
Craig B value

Subscription price increased significantly and ingredients were changed, leading to cancellation.

“changed my dog's food recipe to include cheaper alternatives”

Sep 30, 2025 · trustpilot.com
Greg Cr value

Food is good but rising prices make it unaffordable for this reviewer.

“price rised twice in 6 months”

Sep 30, 2025 · trustpilot.com
Ian Parkes value

Prices increased repeatedly by around twenty percent, forcing cancellation for some.

“lure you in with a price only to up that price a few months later.”

Sep 30, 2025 · trustpilot.com
Felicity Groom communication

Good communication and generally efficient, scheduled delivery.

“Good communication.”

Sep 30, 2025 · trustpilot.com
Alexander Johnson communication

Customer asked why they didn't receive a refund.

“I didn’t get a refund”

Sep 30, 2025 · trustpilot.com
Alexander communication

Customer wanted to know why they didn't get a refund.

“Know why I didn’t get that refund when I asked for”

Sep 30, 2025 · trustpilot.com
Mrs Donna Steans service

Tails provided helpful, constructive advice and adjusted his diet plan.

“they were extremely helpful, gave constructive advice and helped me with adjusting his diet.”

Sep 30, 2025 · trustpilot.com
Vivien James quality

Tails food suits his sensitive stomach and improves his appetite.

“his Tails food is really suiting him.”

Sep 30, 2025 · trustpilot.com
Lauren usability

Great food and subscription is easy to set up and manage.

“Great food and easy subscription to set up and manage :)”

Sep 30, 2025 · trustpilot.com
C.Brennan quality

Dog now eagerly eats meals and leaves empty bowls.

“At last my dog is eating!!!”

Sep 30, 2025 · trustpilot.com
Mr a pet experience

Reviewer is really happy their dog has a new lease of life.

“Really happy my Bailey as a new lease...”

Sep 30, 2025 · trustpilot.com
Mr Thomson experience

Reviewer expresses that Paddy is happy.

“Happy Paddy”

Sep 30, 2025 · trustpilot.com
Liz T, Bolton service

Praises products, service and communication as great.

“Great products Excellent service & communication”

Sep 30, 2025 · trustpilot.com
Stephen communication

Tails consistently respond and provide great advice when asked.

“Tails have always responded to any question that I have asked giving great advice when needed.”

Sep 30, 2025 · trustpilot.com
Emilio quality

Dog loved the food for over five years and stayed healthy into old age.

“my dog has loved this food for over 5 years!”

Sep 30, 2025 · trustpilot.com
David Gunther value

Both dogs love the food and it's offered at a reasonable price.

“Both Molly and Misty love Tails food”

Sep 30, 2025 · trustpilot.com

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Sources and methodology

This page combines submitted experiences with public reviews from platforms such as Google, Trustpilot, etc. Recurring points are summarised without changing the content of reviews.

About tails.com

tails.com is a UK pet nutrition company that makes personalised dog food based on an online questionnaire. It supplies custom kibble recipes and supplements matched to each dog’s needs. Customers use a web dashboard to manage subscriptions, portion sizes, and delivery dates. Orders ship for home delivery across the UK, with repeat deliveries available. The company offers support for diet changes and ordering questions.