Scottish Friendly
Experiences & Reviews
Scottish Friendly is a UK-based mutual savings and life assurance provider that offers ISAs, savings plans and investment products through online and mobile channels. The firm distributes retail savings and investment products aimed at consumers seeking regular savings, ISAs and longer-term investment plans. Information seekers often look for product types (ISAs, savings plans), customer-service experience, digital access and fund performance when researching Scottish Friendly.
Overview & Key Metrics
Our Analysis
Service quality
Customers report both supportive, friendly service for savings plans and rigid or unhelpful interactions; some telephone availability issues are noted.
Value for money
Several reviewers cite confidence in long-term investing and success, while a smaller number raise concerns about fund losses and ongoing fees.
User experience
Many users praise the app and straightforward sign-up; a significant group report login errors, complex flows and problems adding one‑off payments.
Product quality
Product feedback is generally positive about ISAs, savings plans and 'pots', though isolated reports highlight fund losses or changes to funds.
Communication
Some reviewers highlight quick, clear replies and helpful information; others report limited opening hours, closed phone lines and curt staff interactions.
Overall experience
Overall impressions vary: many customers describe smooth saving experiences and helpful service, while others emphasise poor website usability and fund concerns.
Our Independent Methodology
How we analyse customer reviews without bias
Data Collection
We analyse public reviews from verified platforms like Google, Trustpilot, and Facebook.
AI Analysis
Our AI detects patterns in genuine customer experiences without modifying content.
100% Independent
Zero company influence. No payments, no bias — just real customer voices.
Always Current
Updated regularly with the latest reviews and customer feedback.
Featured Customer Experiences
Representative examples from 20 verified reviews (September 2025).
Love Scottish friendly.
"Used the app to day to restart monthly investments which I’d paused. Eas..."
This is the worst user experience I…
"This is the worst user experience I have come across in financial services. Awful log on, can’t just add a top up and I have fed..."
Almost half a year with them
"Almost half a year with them. I used various funds, all labeled "minimal risk," and every single one went into the negative. Meanwh..."
Love the different pots offered and ease of viewing online
"Love the different pots offered, I love the customer service te..."
All Customer Reviews
Filtered, experience-based customer reviews from public sources; vague and duplicate submissions removed.
Filter by Rating
Filter by Source
All Customer Reviews
Sources: Trustpilot (20) · Quotes shortened · As of: September 2025
I had your ISA a few years ago it was a…
I had your ISA a few years ago it was a v...
Another insurance company you are Nosy…
Another insurance company you are Nosy gets and are only open Monday...
reply good and it’s not confusing
reply good and i...
Smooth and simple process from start to…
Smooth and simple process from sta...
5 year investment savings plan
I have just taken a 5 year savings plan out with this company. The service i h...
Love Scottish friendly.
Used the app to day to restart monthly investments which I’d paused. Eas...
This is the worst user experience I…
This is the worst user experience I have come across in financial services. Awful log on, can’t just add a top up and I have fed...
I logged in to simply add a one off…
I logged in to simply add a one off payment and had to go th...
Love the different pots offered and ease of viewing online
Love the different pots offered, I love the customer service te...
Ridiculously rigid. You’re better off going elsewhere.
Never experienced a site as infuriating and frustrating as this one. You need a username, dob, password AND a memorable word just to enter the account...
Really easy to set up my daughter's…
Really easy to set up my daughter's trust fund ISA account. Looking f...
Find the app excellent to track my…
Find the app excellent...
5 stars for the fund 0 star for website.…
I will give my review 5 stars and would recommend to anyone. But and it's a big but why is the Scottish Friendly fund prices so out of date today Sept...
Almost half a year with them
Almost half a year with them. I used various funds, all labeled "minimal risk," and every single one went into the negative. Meanwh...
Easy to navigate around the app
Easy to navigat...
Not the greatest customer service
Not the best customer service, I called to update my bank account to make a withdrawal from my ISA and was asked to send a bank statement to prove my...
Registering for saving
Very simple. Very quick. Took me 2 m...
further investment offer
as an existing customer I am ver...
So good to understand
...
Good information
Good information. Easy to...
Conclusion
Customer feedback is mixed: many reviewers praise the app, simple sign‑up and friendly customer service when managing ISAs and savings plans. At the same time, several users report frustrating website and login problems, difficulties adding money and limited phone availability. Product comments are generally positive about savings products and 'pots', but a notable minority have reported fund losses and questioned fees. If you are considering Scottish Friendly, weigh ease of mobile use and reported good service against the UX and fund concerns highlighted in reviews; monitor fund performance and confirm support options before committing.