Reviews Analysed
21
We Collect & Analyse Reviews
Urbanara
Experiences & Reviews
Urbanara is an online homeware retailer that sells textiles and home accessories such as rugs, bedding, towels and blankets. It operates through a direct-to-consumer website and lists product materials and care details on product pages. Consumers researching Urbanara typically look for information about product materials, shipping and returns when comparing homeware brands.
Overview & Key Metrics
Positive Sentiment
10%
Latest Review
11d
Overall Rating
1.3
Our Analysis
🎯
Service quality
Most reviewers report delayed, missing or cancelled deliveries, repeated reschedules and long waits; only a small number mention fast shipping.
Share
Weak
30%
💰
Value for money
Very few reviews mention price; one explicitly calls items overpriced while others focus on delivery and refunds rather than value.
Share
Mixed
1%
⚡
User experience
Mixed website feedback: a small number praise site layout, several cite unclear shipping origin and unrealistic shipping times causing frustration.
Share
Weak
6%
🔧
Product quality
Some customers praise product quality (towels, bedding, rugs); others report poor quality, wrong items or damaged goods on arrival.
Share
Mixed
10%
📞
Communication
Frequent reports of unresponsive, curt or templated replies, blocked comments and unanswered emails or unreachable phone lines.
Share
Weak
24%
⭐
Overall experience
The majority of reviews describe a negative overall experience driven by delivery, returns and communication failures; a minority report satisfactory purchases.
Share
Weak
30%
Our Independent Methodology
How we analyse customer reviews without bias
Data Collection
We analyse public reviews from verified platforms like Google, Trustpilot, and Facebook.
AI Analysis
Our AI detects patterns in genuine customer experiences without modifying content.
100% Independent
Zero company influence. No payments, no bias — just real customer voices.
Always Current
Updated regularly with the latest reviews and customer feedback.
Featured Customer Experiences
Representative examples from 21 verified reviews (July 2022 – September 2025).
Satisfied Customer Review
"I recently purchased some homewares from Urbanara and I must say, I am extremely satisfied with my experience. From start to finish, the process was seamless and enjoyable. Firstly, their website is laid out in a way that makes it easy to find what you are looking for. The categories are well-organised and everything is presented beautifully. It's evident that they take great care in curating their collection of high-quality, natural home accessories. When I placed my order, shipping was fast and efficient. My package arrived promptly and everything was carefully packaged to ensure none of the items were damaged during transit. The products themselves were exactly as described on the website - beautiful rugs, bedding, blankets and curtains in timeless designs. Everything is made from high-quality materials which makes them feel durable yet luxurious at the same time. I really appreciate their 100-day returns policy too - it gives peace of mind when shopping online knowing that if something doesn't quite work out or live up to expectations, returning it will be hassle-free. Overall, I would highly recommend Urbanara for anyone looking for natural homewares in timeless designs. Their attention to detail throughout every step of the buying process has left me feeling confident that future purchases will also exceed expectations"
McLaughlin
Collected.reviews
Jul 20, 2022
Featured for: Positive product and smooth delivery
Do not shop with Urbanara
"Do not shop with Urbanara. This has been one of the worst experiences with customer services. I ordered two rugs that were sent with DHL. I did not ch..."
Kirsten Mullins
Trustpilot
Sep 30, 2025
Featured for: Detailed account of poor customer service
ABSOLUTE SCAM DO NOT BUY
"I placed an order with URBANARA over two months ago and can confirm this company is an absolute SCAM. I have emailed them daily, they have stopped res..."
Ty Salzmann
Trustpilot
Sep 30, 2025
Featured for: Alleges non-delivery and insolvency
Nightmare returns process where you have to front the cost
"I have never in my life left an online review so this is just a reflection on how frustrated I am with Urbanara and how ridiculous their service is!!!..."
Emma
Trustpilot
Sep 30, 2025
Featured for: Describes costly, complex returns process
All Customer Reviews
Filtered, experience-based customer reviews from public sources; vague and duplicate submissions removed.
Filter by Rating
Filter by Source
Showing all 21 reviews
All Customer Reviews
Sources: Trustpilot (20) · Collected.reviews (1) · Quotes shortened · As of: September 2025
C
Candan Mills
trustpilot.com
Sep 30, 2025
I haven’t received my order of a rug…
I haven’t received my order of a rug ordered February 6th as a gift and none of the phone numbers are working to be able to speak with someone. No res...
M
Maria Cowell
trustpilot.com
Sep 30, 2025
Confirmed by citizens advice this a scam
I should have read these reviews before placing an order last week. Emailed this company 3 times, no response. Customer service non existent I have a...
R
Ria
trustpilot.com
Sep 30, 2025
DO NOT ORDER IF BASED IN UK
This is an awful company that still hasn't amended it's shipping window. DO NOT ORDER. We ordered our rug on November 11th and they keep sa...
B
Bob, Shefford
trustpilot.com
Sep 30, 2025
Do not get involved
Do not get involved. In stock delivery 10 to,14 days, so they say. 4 excuses l...
T
Ty Salzmann
trustpilot.com
Sep 30, 2025
ABSOLUTE SCAM DO NOT BUY
I placed an order with URBANARA over two months ago and can confirm this company is an absolute SCAM. I have emailed them daily, they have stopped res...
L
Leigh Banks
trustpilot.com
Sep 30, 2025
No goods and no refund
If there was an option to do so, I would give no stars. On 9th October I placed an order for an bedspread. Looking at the tracking record, it reached...
S
SeyExclusive Enquiries
trustpilot.com
Sep 30, 2025
Buyer BEWARE
Buyer BEWARE! Awful quality and they wrote to me on the below after offering me a voucher: Hello, Thank you for your message. Unfortunately, we have t...
S
Shing Lo
trustpilot.com
Sep 30, 2025
This company is the absolute worst
This company is the absolute worst. Do not believe their return policy - complete crooks. Their goods are of poor quality. I followed their return pro...
P
Paul May
trustpilot.com
Sep 30, 2025
The worst delivery and the worst quality sheet
the worst delivery a...
M
Martha Gill
trustpilot.com
Sep 30, 2025
Criminal service
Criminal service. They took payment for a rug, went silent for weeks, and when I got in touch to ask where my item was said they had 'only just f...
M
Magdalena
trustpilot.com
Sep 30, 2025
Terrible company
Terrible company, avoid if you can. I ordered a rug, was sent a wrong item and was told since I have not ‘refused’ the delivery (which contained the c...
L
Lynne
trustpilot.com
Sep 30, 2025
Be wary of buying from this company
The rug ordered on 23 Nov was delivered today. I have absolutely no complaints about the product itself BUT I will never under any circumstances buy a...
A
Anonymous
trustpilot.com
Sep 30, 2025
Utterly rubbish customer service
Utterly rubbish customer service. UPS messed up the delivery several tim...
S
Stuart Lambert
trustpilot.com
Sep 30, 2025
I paid for an item, never delivered, no refund
I paid for an item - rug underlay - 5 weeks ago. The item is not delivered. The custome...
K
Kirsten Mullins
trustpilot.com
Sep 30, 2025
Do not shop with Urbanara
Do not shop with Urbanara. This has been one of the worst experiences with customer services. I ordered two rugs that were sent with DHL. I did not ch...
E
Emma
trustpilot.com
Sep 30, 2025
Nightmare returns process where you have to front the cost
I have never in my life left an online review so this is just a reflection on how frustrated I am with Urbanara and how ridiculous their service is!!!...
S
Sally Fraser
trustpilot.com
Sep 30, 2025
Lovely products BUT....
I would have loved to have given Urbanara 5 stars as the towels and bedding I ordered are very lovely (and are something different) BUT Urbanara are b...
P
Phil Forsyth
trustpilot.com
Sep 30, 2025
German company masquerading as British, bizarre customer relations,overpriced.
I would advise people to give this company a wide berth. The web address is Urbanara.co.uk but everything else is Berlin based. This is a German compa...
H
Hamish
trustpilot.com
Sep 30, 2025
JUST. DON’T. BOTHER.
WARNING! If you haven’t used URBANARA yet. Just don’t bother. URBANARA.CO.UK is NOT a UK company and as such the time from ordering to delivery will b...
S
Sarah Stubbs
trustpilot.com
Sep 30, 2025
I ordered a throw on 16 January for a…
I ordered a throw on 16 January for a birthday present. I’m still waiting. UPS told me it would be arriving today. Then it was rescheduled for tomorro...
Conclusion
Reviews in this dataset show a clear pattern of delivery and customer-service problems: delayed or missing orders, repeated reschedules and difficulties obtaining refunds are commonly reported. Product feedback is mixed—several customers praise material quality for towels and bedding while others report wrong, damaged or poor-quality items. Communication problems recur: reviewers describe unanswered emails, inaccessible phone lines and templated responses. If you are considering a purchase, confirm current shipping times, return procedures and payment protections (card or buyer-protection services) before ordering, and check for updates on the company’s operational status.