Skip to content
We Collect & Analyse Reviews

Natural Image Wigs
Experiences & Reviews

Natural Image Wigs is a UK-based wig retailer and salon operator offering wig fittings, styling and aftercare alongside online sales. It serves customers seeking hair replacement solutions for medical or cosmetic reasons and provides professional fittings and personalised advice during in-person consultations. The company presents both retail and remote purchasing channels, with services aimed at fitting, styling and ongoing care of wigs.

Overview & Key Metrics

Reviews Analysed 8
Positive Sentiment 75%
Latest Review 18d
Overall Rating
3.8

Our Analysis

🎯

Service quality

Mostly positive in-salon service reports, though some customers report inconsistent service across online channels and ordering.

Share
19%
Mixed
💰

Value for money

A few reviewers describe wigs as affordable or a bargain; mentions of value are limited but generally positive.

Share
6%
Mixed
⚡

User experience

Many praise comfortable, empathetic salon fittings; several customers report frustrating online ordering and aftercare interactions.

Share
22%
Mixed
🔧

Product quality

When discussed, wigs are described as natural-looking and durable; the sample citing product quality is relatively small.

Share
11%
Mixed
📞

Communication

Reviewers note clear, helpful in-salon explanations but multiple complaints about slow or missing online/email responses and refunds.

Share
19%
Mixed
⭐

Overall experience

Overall mixed: many customers report excellent in-salon outcomes; other reviewers experienced poor online order handling and refund issues.

Share
22%
Mixed

View all 8 public customer reviews – filtered by relevance →

Our Independent Methodology

How we analyse customer reviews without bias

Data Collection

We analyse public reviews from verified platforms like Google, Trustpilot, and Facebook.

AI Analysis

Our AI detects patterns in genuine customer experiences without modifying content.

100% Independent

Zero company influence. No payments, no bias — just real customer voices.

Always Current

Updated regularly with the latest reviews and customer feedback.

All Customer Reviews

Filtered, experience-based customer reviews from public sources; vague and duplicate submissions removed.

Filter by Rating

Filter by Source

Showing all 8 reviews

All Customer Reviews

Sources: Trustpilot (7) · Collected.reviews (1) · Quotes shortened · As of: September 2025

A
Anthony
trustpilot.com Sep 30, 2025

I went for a wig fitting today it was…

I went for a wig fitting today it was one of the easiest experience I have ever had. Suzie and Sarah were amazing with experience and und...

D
Dudmoor
trustpilot.com Sep 30, 2025

Bad communication, bad experience…

I have used natural image in store at Cardiff and Exeter and both experiences were very good and helpful. However the ordering online through the webs...

M
Ms Sonia Clarke
trustpilot.com Sep 30, 2025

Many purchases from Natural Image …

I have bought all my wigs from this company and the service is excellent. I have returned some that were not suitable and the refund has come back qui...

C
Catherine Crozier
trustpilot.com Sep 30, 2025

Below par online customer service

I'd like to give a higher mark but communications were below standard. My order was for an item costing well over £1000 but I had to email repeatedly...

F
Friend of Ted
trustpilot.com Sep 30, 2025

Salon Wills

Salon Wills, Cardiff. I can’t say enough about Tracey and Amanda 10am today (27th July 2024) and Sarah on a previous appointment. They are so empathet...

s
stuart
trustpilot.com Sep 30, 2025

wig fine vat refund a blinking joke !

wig was fine but trying to get your vat back is a right palarva have emailed them filled in on line form over a month ago contacted customer support e...

M
Michaela Brooks
trustpilot.com Sep 30, 2025

Wow, What a wonderful experience with excellent service

First appointment today at Salon Wills Image Cardiff, and I was so happy with my experience. Sarah and her colleague made me feel so comfortable choos...

K
Kevins Brown
Collected.reviews Nov 23, 2021

Empathy Petite wig Natural Image

I wanted to write and say thank you for helping me select the correct style and color that I needed. The Empathy Petite wig Natural Image I bought recently from Natural Image wigs is so natural-looking and -feeling--I can hardly believe it when someone asks me if it's a wig. I was carefully dealing with my new wig for a month, but it still looks flawless without losing its natural curls. If you wanna make a new elegant impression or want to look beautiful and stylish on your wedding day, stop hesitating and order Natural Image Empathy Petite! It's a real bargain! Definitely, I will recommend this model as a great wig for juniors.



Share Your Experience

Help other customers by sharing your experience with Natural Image Wigs. Your review will be collected and included in our ongoing analysis.

Click to rate

Conclusion

Reviews show strong praise for in-salon staff and fittings, with multiple customers describing empathetic, knowledgeable service (for example, staff named Sarah, Sue and Tracey). Several reviewers report wigs that look natural and feel durable, and some describe purchases as good value. Conversely, a number of reviewers experienced problems with online ordering, slow or absent email responses and VAT refund delays. For consumers, consider booking an in-salon consultation for fittings and personalised advice; if ordering online, monitor communications closely and follow up promptly on VAT or refund paperwork.