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NA-KD
Reviews & Experiences

Many reviewers commend NA-KD staff for quick, friendly, effective support. Several shoppers report late or missing refunds and hard-to-manage returns. Multiple buyers mention inconsistent sizing and defects such as holes, split soles, or items that don’t match the photos. Communication ranges from fast replies to unanswered messages and missing delivery confirmations.

Overview & Key Metrics

Review count
61
Sources
trustpilot.com, sitejabber.com, Collected.reviews
Last updated
February 2026

What reviewers often mention

🎯

Service quality

Many reviews describe fast, helpful agents who fix problems quickly. Others say returns support falls short, with refunds delayed or missing and cases left unresolved. Positive comments often mention staff by name and highlight quick solutions.

💰

Value for money

Some reviewers say they were charged extra return fees for multiple items and given vouchers instead of refunds. Several customers report poor-quality items and felt the purchase wasn’t good value. Comments on overall value appear, but they aren’t the main theme.

User experience

Shoppers often point to inconsistent sizing and inaccurate size charts, which leads to many returns. Others describe smooth ordering and satisfactory deliveries. Some reviews note delivery mistakes and missing pickup confirmations that stopped them from collecting orders.

🔧

Product quality

Multiple reviews mention clear defects: holes after the first wash, split boot soles, used items, and products that look different from the photos. Several reviewers also say they received good-quality items, creating a sharp contrast. Usability complaints include colour mismatches and cropped fits.

📞

Communication

Many customers praise quick, polite replies from customer care and fast fixes. Others report emails going unanswered, no confirmation messages, and trouble reaching support by phone. Critical comments repeatedly mention slow warehouse processing and missing pickup confirmations.

Overall experience

Reviews split between high satisfaction, driven by quick and helpful support, and low satisfaction linked to returns, refunds, and product defects. Positive accounts focus on friendly agents and fast problem-solving. Negative accounts centre on refused refunds, strict return handling, and uneven product reliability.

All Reviews

For each review, the core experience based on original source reviews.

All Reviews

Sources: Trustpilot (40) · Sitejabber (20) · Collected.reviews (1) · Quotes shortened · As of: February 2026

Sophia Gil White service

Customer service solved the problem very quickly.

“They solved my problem really fast.”

Feb 11, 2026 · trustpilot.com
Ardi quality

Inconsistent sizing and fabric quality across items, and slow return refunds.

“inconsistent sizing”

Feb 11, 2026 · trustpilot.com
sahar hosseini usability

Size chart inaccurate; coat arrived two sizes too large and refund pending.

“it was huge like two size up”

Feb 09, 2026 · trustpilot.com
Ruksana Choudhry service

Return refund took over a month and reviewer was unhappy.

“it took more than a month for the refund”

Feb 07, 2026 · trustpilot.com
FJ Y. experience

Smooth experience with great quality and excellent customer service.

“Everything went smooth and as expected.”

Feb 07, 2026 · trustpilot.com
lauleai service

Customer service provided precise size information and were very polite.

“Nakd staffs are so kind and polite.”

Feb 06, 2026 · trustpilot.com
Jo Osman experience

Likes the product range and awaits order delivery.

“Love the range and looking forward to receiving my order 🤍”

Feb 04, 2026 · trustpilot.com
Madeleine Denice Olsen service

Help and support from Kate were excellent; reviewer recommends NA-KD.

“the help and support from Kate was amazing”

Feb 04, 2026 · trustpilot.com
Maria Vilina quality

Jeans and sweater showed severe defects and claims were rejected unfairly.

“Holes in jeans after first wash”

Feb 03, 2026 · trustpilot.com
Ella Ringner usability

Item colour differed and reviewer cannot return it.

“The colour of the item I purchased was nothing like how it was pictured”

Feb 02, 2026 · trustpilot.com
Fj experience

Loves the brand, bought a second coat and praises customer service.

“Absolutely love the brand.”

Feb 01, 2026 · trustpilot.com
Zane Medne service

Received precise and helpful information and great service.

“Very precise and helpful information, great service.”

Jan 31, 2026 · trustpilot.com
Lisa Mellor service

Poor customer service and very slow returns; refund took over a month.

“Absolutely poor customer service.”

Jan 31, 2026 · trustpilot.com
Grace trabucchi quality

Products differed from photos and were poor quality, with return problems.

“Photos show something completely different to what you will receive!”

Jan 30, 2026 · trustpilot.com
Lord Santa quality

Boots' sole split and product quality was extremely poor.

“sole literally split in half”

Jan 29, 2026 · trustpilot.com
Teresa service

Support responded quickly and helped with the request.

“Great support, they helped me very fast”

Jan 29, 2026 · trustpilot.com
Florencia Diaz Cattelan usability

Fast delivery but inconsistent sizing; paying return fee felt unfair.

“made the sizing feel inconsistent and unclear”

Jan 28, 2026 · trustpilot.com
Mirjeta Skenderi service

Excellent immediate service, friendly staff, issue resolved efficiently.

“I had an excellent service experience.”

Jan 28, 2026 · trustpilot.com
Rumeysa communication

Customer service was responsive and communicative despite delayed return processing.

“The customer service is amazing.”

Jan 26, 2026 · trustpilot.com
Kay value

Additional return charges apply for more than three items, reviewer calls behaviour cheap.

“they then charge an extra 10kr per article”

Jan 24, 2026 · trustpilot.com
Cecilia Gigliotti service

NA-KD promptly refunded a lost-delivery parcel, resolving the issue.

“promptly issued a refund”

Sep 30, 2025 · trustpilot.com
sherry k communication

No pickup confirmation and no response left me unable to collect.

“did not receive a confirmation email or text.”

Sep 30, 2025 · trustpilot.com
Iman Muhammad service

Returned item but refund never received and company uncontactable.

“I still didn't get my money back”

Sep 30, 2025 · trustpilot.com
Mateeva service

Return delayed over three weeks but eventually refunded after many emails.

“package is with them 21 days now!”

Sep 30, 2025 · trustpilot.com
Xxxx quality

Ordered twice; product quality good and customer service was helpful.

“the quality is really good.”

Sep 30, 2025 · trustpilot.com
Dilara Sönmez service

Customer service responded quickly and was friendly and accommodating.

“Responsing fast, accommodating, very friendly!”

Sep 30, 2025 · trustpilot.com
Cretu Ioana service

Return not refunded and customer service unreachable; return process is a nightmare.

“the return process is a nightmare”

Sep 30, 2025 · trustpilot.com
Kerstin service

Customer Care replied quickly and was very helpful with returns.

“replied very fast and super nice to my messages!”

Sep 30, 2025 · trustpilot.com
Mark culloty communication

Ordered in August but parcel never arrived and no contact number.

“still not received it.”

Sep 30, 2025 · trustpilot.com
Ona Sah experience

Reviewer reports a very good experience.

“Very good !!”

Sep 30, 2025 · trustpilot.com
Victoria Froud service

Returned five items but only four refunded and company claims missing item.

“only refunded me for 4 items”

Sep 30, 2025 · trustpilot.com
Lisa Kjøglum service

Customer service responded fast and the reviewer highly recommends them.

“Fast responding custormerservice!”

Sep 30, 2025 · trustpilot.com
Kristina Ivkic service

Despite an issue, customer received excellent and fast service from competent staff.

“the service was excellent and very fast.”

Sep 30, 2025 · trustpilot.com
Leoni Dällenbach service

Support was amazing, fast and kind.

“Amazing, fast and kind support!”

Sep 30, 2025 · trustpilot.com
FA service

Had return issues; staff member Karl is helping and will resolve refund.

“Karl truly is a hero.”

Sep 30, 2025 · trustpilot.com
Sarah Erichsen experience

Reviewer reports good service and nice clothes.

“Good Service and nice clothes”

Sep 30, 2025 · trustpilot.com
Laura service

Issue resolved within hours and reviewer received a discount, very satisfied.

“The problem was solved within just a few hours”

Sep 30, 2025 · trustpilot.com
Consumer service

NA-KD customer service was outstanding, friendly, fast and helpful.

“The NAKD customer service is simply outstanding!”

Sep 30, 2025 · trustpilot.com
Stella Chouremidou service

Reviewer reports excellent support from NA-KD.

“Excellent support”

Sep 30, 2025 · trustpilot.com
arwen frlan service

Poor packaging and quality; returns resulted only in an invalid voucher.

“I got a voucher for my next order instead”

Sep 30, 2025 · trustpilot.com

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Sources and methodology

This page combines submitted experiences with public reviews from platforms such as Google, Trustpilot, etc. Recurring points are summarised without changing the content of reviews.

About NA-KD

NA-KD is a Swedish online fashion retailer selling clothing, footwear, and accessories mainly via its website and mobile app. It offers a broad range of womenswear, including dresses, jeans, coats, and boots. Product pages usually provide photos, size charts, and purchase details to help shoppers buy online. NA-KD ships internationally and offers customer support through channels such as email and in-app messaging for returns and questions.