Many customers describe quick, straightforward shopping and competitive prices. The website and checkout are often praised for being easy to use. A sizeable group of reviews reports refunds being withheld, tight 14‑day return limits, and little help after purchase. Product quality feedback varies widely, from well‑made garments to items called poor quality.
Examples from available reviews (May 2020 – Mar 2026).
Item arrived too late, returned unopened and refund withheld.
“they kept the money and the item.”
Returned coat received and tracked, but refund not issued and no replies.
“Constantly chasing up my refund.”
Checkout was easy and basket was preserved when leaving app.
“kept my basket even when I went off the app!”
Bought a gorgeous coat at a great price.
“Gorgeous coat for a great price”
Most negative reviews focus on service. Customers describe refunds not paid after returns, returns rejected outside strict 14‑day windows, and damaged items arriving with return labels that don’t work. A small number of reviews still praise the sales process and service during purchase.
Positive reviews often point to affordability and good style for the price. Several shoppers mention low prices on coats and casual wear and call their purchases bargains. A few comments tie value concerns to having to pay return costs for items they felt were poor quality.
Most usability feedback is positive. Reviewers mention easy ordering, quick transactions, saved baskets, and simple navigation. Several also highlight clear stock availability and a smooth checkout.
Reviews give mixed signals on quality. Some shoppers report true‑to‑size, well‑made items and say a defective product was replaced quickly. Others complain about poor materials, weak down filling, and items they felt fell below expectations.
Many complaints mention poor communication. Customers say emails went unanswered while they chased delivery updates or refunds. A minority of reviews report successful exchanges or prompt replies.
Reviews show a clear split between a smooth buying experience and major issues after purchase. Positive feedback centres on easy checkout and good value. Negative feedback clusters around returns, refunds, and support that doesn’t respond.
For each review, the core experience based on original source reviews.
Sources: Trustpilot (20) · Reviews (14) · Reviews (1) · Quotes shortened · As of: March 2026
Paid for two luxury down inners but received one poor quality item.
“the filling was ordinary feathers with only 5% goose down.”
Item arrived too late, returned unopened and refund withheld.
“they kept the money and the item.”
Website offers good material and reasonable prices.
“Excellent site with very good matiral and good prices”
Reviewer warns others due to poor returns policy and customer service.
“An unacceptable returns policy for an online retailer”
Great style, low price and a very smooth purchase.
“What a great style and with unbelievable price”
Returned item but refund refused due to strict 14-day returns policy.
“returns policy 14 days with NO EXCEPTIONS over Christmas.”
Bought a gorgeous coat at a great price.
“Gorgeous coat for a great price”
Couldn't return poorly fitting gilet due to restrictive Christmas exchange policy.
“Exchange policy during Christmas period is also 15 days.”
Rarely replied to emails and order had not arrived after three weeks.
“Rarely reply to my emails”
Good deals and easy to use site; reviewer likes it.
“Brilliant, deals, easy to use site love it x”
Easy-to-use website; reviewer excited and may return.
“website easy to use, never used before so very excited for my order.”
Happy with sale and accompanying service.
“amazed at the sale very happy customer & the service that comes with it to”
Affordable fashion, easy payment and consistently good prices.
“Cheap, and easy to pay. Good fashion, great prices.”
Ordered item for wife who loved it.
“Ordered for my wife and she loved it”
Checkout was easy and basket was preserved when leaving app.
“kept my basket even when I went off the app!”
Affordable, nice clothes and reviewer recommends the website.
“Cheap and nice clothes. I recommend this website”
Fast transaction and easy ordering experience.
“Fast transaction and easy to order.”
Easy ordering, many items in stock and quick delivery promised.
“Easy to order lovely items.”
Had a good shopping experience.
“Good experience while shopping”
Reviewer found the store amazing with a great website.
“AmZing store and great website”
Company sent damaged item; return label didn't work and customer blamed.
“the label didn’t work at all and they kept blaming me!”
Items differed from website and refund was refused; poor customer service.
“They refused to refund me My money.”
I recently purchased some clothing from Lily Lulu Fashion and I must say, I am beyond impressed with the quality of their products. All of the items that I received were true to size and looked even better in person than they did online.
Their website is incredibly easy to navigate, making my shopping experience an overall breeze. In addition to this, their shipping process was quite efficient, as all of my items arrived within just a few days.
What really stood out for me though was their customer service. When one of my items had a small defect upon arrival, I contacted them via email and they promptly responded with an apology and offered a replacement without any further fuss or delay.
Overall, it's clear that Lily Lulu Fashion prides itself on offering high-quality products along with excellent customer support - something which is often difficult to find when shopping online. For anyone looking for trendy yet affordable clothing options, I would highly recommend giving them a try.
Still waiting for a response to my email.
“Still waiting for a response from email”
Very poor product quality and returns require customer to pay.
“You have to pay to return items even when the product is such poor quality”
Reviewer describes company as a Chinese importer.
“Just a Chinese importer.”
Reviewer is still chasing a refund with no response.
“STILL CHASING A REFUND....NO RESPONSE AT ALL!!!!”
Returned coat received and tracked, but refund not issued and no replies.
“Constantly chasing up my refund.”
Pleased with purchase and received within expected time span.
“Very pleased with my purchase & received within time span”
This page combines submitted experiences with public reviews from platforms such as Google, Trustpilot, etc. Recurring points are summarised without changing the content of reviews.
Lily Lulu Fashion runs an online store focused on women’s clothing and accessories. The site groups items into categories such as outerwear, dresses, casual wear, and seasonal pieces, with product pages showing photos and sizing details. Shoppers can buy through a standard checkout using card payments and common digital wallets. The company posts shipping and returns details and sends orders through recognised parcel carriers.