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We Collect & Analyse Reviews

HEMA
Experiences & Reviews

HEMA is a Dutch retail chain and online shop selling everyday household items, stationery, clothing and small gifts. The brand operates physical stores alongside an e-commerce platform serving customers across several European markets. Consumers typically search HEMA reviews for product range, pricing, delivery performance and customer service experiences.

Overview & Key Metrics

Reviews Analysed 10
Positive Sentiment 60%
Latest Review 19d
Overall Rating
3.3

Our Analysis

🎯

Service quality

Customers report both prompt delivery and helpful shop staff, but others describe unauthorised charges, poor in-store service and inconsistent fulfilment.

Share
27%
Mixed
💰

Value for money

One reviewer highlights competitive prices and wide selection; sample size is small so value perceptions vary across reviewers.

Share
3%
Mixed
⚡

User experience

Site navigation and ordering are praised by some, while others cite missing product dimensions, delayed orders and poor packing affecting the experience.

Share
14%
Weak
🔧

Product quality

Several customers praise product quality, but others report damaged items, poor finishing (notably a cake) and inconsistent protection in packaging.

Share
19%
Mixed
📞

Communication

Multiple reviewers report slow or no replies to emails and support tickets; a smaller number note prompt responses and refunds when contacted.

Share
11%
Mixed
⭐

Overall experience

Overall impressions are split: several reviewers recommend HEMA for products and service, while others report delivery delays, damage or poor support.

Share
27%
Mixed

View all 10 public customer reviews – filtered by relevance →

Our Independent Methodology

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Data Collection

We analyse public reviews from verified platforms like Google, Trustpilot, and Facebook.

AI Analysis

Our AI detects patterns in genuine customer experiences without modifying content.

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Always Current

Updated regularly with the latest reviews and customer feedback.

All Customer Reviews

Filtered, experience-based customer reviews from public sources; vague and duplicate submissions removed.

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Showing all 10 reviews

All Customer Reviews

Sources: Trustpilot (9) · Collected.reviews (1) · Quotes shortened · As of: September 2025

M
Maria DaJardim
trustpilot.com Sep 30, 2025

3D drie kleuren fototaart 9p

I order a 3D drie kleuren fototaart Absolutely disappointed very bad finishing around the cake the fondate was melting and to big for the cake itself....

J
James
trustpilot.com Sep 30, 2025

Know Nothing About Their Products

Customer service took a whopping 3 weeks to come back to me with a wrong answer. There's NO weight or sizing info on their product pages so I emailed...

M
M&M
trustpilot.com Sep 30, 2025

Useless as a door nail

Useless as a door nail. I would rate them as -10 if I could. Poor performance, poor protection, mediocre customer service at best. I had canceled the...

N
Nikki
trustpilot.com Sep 30, 2025

Lovely shop

Lovely shop for your home and accessories, really great for gifts. Always received quality customer ser...

R
RUFUSSTRAN
trustpilot.com Sep 30, 2025

Great items, poor packaging.

Really like the stuff I bought online. Some things I haven't seen on other sites. Very quick service. I deducted a star for inadequate packing. Box mu...

H
Hanifa Khanum
trustpilot.com Sep 30, 2025

I really recommend that you DO NOT…

I really recommend that you DO NOT order from here. I read the reviews before placing my order and they were mostly negative but I thought I’d still g...

I
Inès von Zaks
trustpilot.com Sep 30, 2025

Excellent

Excellent, fast and free delive...

R
Rachel Church
trustpilot.com Sep 30, 2025

Safe to order from

Hema is fantastic, they really need to stop using DHL as a courier though. You can order s...

R
Rahul
trustpilot.com Sep 30, 2025

Good customer support / Packaging can be improved

I received few items that were damaged and it was a bit disappointing as I had planned to give these as presents for Xmas. Also, due to the short time...

A
Audrey
Collected.reviews Mar 05, 2023

HEMA Deutschland | Discovering Convenience

I recently came across the HEMA online shop and I must say that I am thoroughly impressed with their offerings. From household essentials to personal care items, one can find everything they need for daily use on this platform.

The first thing that stood out to me was the extensive range of products available at competitive prices. The quality of each product is commendable, making it a joy to use them in my day-to-day life.

Furthermore, the website is easy to navigate and user-friendly. Placing an order is hassle-free and delivery times are prompt - ensuring customer satisfaction and convenience.

What's more, HEMA regularly introduces new items, which keeps things interesting and ensures customers have access to trending products.

Overall, my experience with HEMA has been excellent! The top-notch products coupled with great service means that it's a brand worth exploring!

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Conclusion

Reviews show a mix of positive and negative experiences with HEMA. Several customers praise easy website navigation, quick delivery and good product quality; however, others report damaged goods, inadequate packaging, delayed orders and inconsistent communication. Some reviewers received prompt support and refunds, while others describe unanswered emails or billing problems. If you are considering HEMA, check product pages carefully for dimensions, read recent item-specific reviews, and be aware that courier performance and customer-service responsiveness can vary.